The three lists PokPok keeps for every AI answer: the brands it names, the pages it cites, and the pages it read but left out, with a real worked example and what each list tells an agency.
For every answer, three lists. Mentions: the brands the answer names. Cited: the pages the engine shows as its sources. Found but not cited: the pages the engine read for this answer and did not use. Together they say where the engine’s opinion of a brand comes from.
01 // One real answer
Georganics, ChatGPT, October 2026
Question: “What are good natural oral care products in the UK that are alternatives to Weleda?”
List
What the engine did
Found (7 pages)
two Dentaly guides, a Mulberry Wholefoods category page, Truthpaste’s plastic-free page, Kingfisher’s About page, Ethical Consumer’s toothpaste guide, and Georganics’ own pagegeorganics.com/pages/fluoride-toothpaste
Cited
none: the answer carries no link
Mentions
Georganics, Truthpaste, Kingfisher, Ben & Anna, Green People
Found but not cited
all seven pages, Georganics’ among them
The engine read Georganics’ page, named Georganics, and gave the buyer no link to it or to anyone. A visibility number says “named: yes” and stops. The lists say the page was read and not used as evidence, and name the six pages it was weighed against.
02 // Definitions
How each list is counted
List
Rule
Which engines give it
Mentions
A brand counts as named when its name, another of its names, or its website stands as a whole word in the answer text. Counted once per answer however often it repeats.
All four
Cited
A page the engine attached to the answer: a link in the text, a source tied to a sentence, or a source card.
ChatGPT, Gemini, Google AI Mode; Google AI Overview by website
Found but not cited
A page in the list of pages the engine read for this answer that is not among its cited pages.
ChatGPT returns its read list; Gemini and Google return only cited pages, so for them this list is empty by nature, not by measurement
Counts for a brand come from the brand’s own pages in each list: pages of its website, and pages whose cited text names the brand.
Ahrefs groups cited and background-read pages together as “Found in”. PokPok keeps them apart: a cited page is evidence the engine stands behind; a page merely read is not. The IAB’s standard calls for the same distinction (Citation Rate counts only linked or named references).
03 // Where the opinion comes from
Four states, per answer
NAMED, YOUR PAGE CITED
From evidence
The strongest state: the engine read you, cited you, and named you. Georganics on ChatGPT: 13 of 80 answers in 10 days.
YOUR PAGE FOUND, NOT CITED
Read, then dropped
The engine opened your page and did not use it. Toyota on ChatGPT: 17 of 149 answers; Georganics: 3 of 80. These pages are the agency’s work list.
NAMED, NO PAGE OF YOURS
From memory
The engine names you without reading or citing anything of yours. Toyota on ChatGPT: 126 of 149 answers. Memory moves slowly; a page can be changed today.
YOUR PAGE CITED, NOT NAMED
Used, not credited
The engine cites your page as a source but the answer never says your name. Rare for the brands below (Georganics: 0 of 80 on ChatGPT), common for brands whose pages are reference material.
Figures: AI Visibility Truth, 9–18 October 2026, one answer per question per engine per day. They are examples of the states, not benchmarks.
04 // Where you see it
In the report and in AI Visibility Truth
Brand Perception Truth
AI Visibility Truth
Mentions
every answer, every brand named, yours highlighted
visibility and share of voice per engine, per question, over time
Cited
every cited page per answer; pages cited from your site; the sites AI gets its facts from
cited pages and sites over time, by category and page type; competitors’ cited pages
Found but not cited
per answer, brands
Not yet available
The four states
the “answers where AI read about you” count
Not yet available
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Counted once per answer however often it repeats.`}),_jsx(_components.td,{children:`All four`})]}),_jsxs(_components.tr,{children:[_jsx(_components.td,{children:_jsx(_components.strong,{children:`Cited`})}),_jsx(_components.td,{children:`A page the engine attached to the answer: a link in the text, a source tied to a sentence, or a source card.`}),_jsx(_components.td,{children:`ChatGPT, Gemini, Google AI Mode; Google AI Overview by website`})]}),_jsxs(_components.tr,{children:[_jsx(_components.td,{children:_jsx(_components.strong,{children:`Found but not cited`})}),_jsx(_components.td,{children:`A page in the list of pages the engine read for this answer that is not among its cited pages.`}),_jsx(_components.td,{children:`ChatGPT returns its read list; Gemini and Google return only cited pages, so for them this list is empty by nature, not by measurement`})]})]})]}),_jsx(`p`,{children:`Counts for a brand come from the brand’s own pages in each list: pages of its website, and pages whose cited text names the brand.`}),_jsx(Note,{children:_jsx(_components.p,{children:`Ahrefs groups cited and background-read pages together as “Found in”. 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Georganics on ChatGPT: 13 of 80 answers in 10 days.`})]}),_jsxs(`div`,{className:`pok-tile`,children:[_jsx(`div`,{className:`pok-tile__kicker`,children:`YOUR PAGE FOUND, NOT CITED`}),_jsx(Heading,{level:`3`,id:`read%2C-then-dropped`,children:`Read, then dropped`}),_jsx(`p`,{children:`The engine opened your page and did not use it. Toyota on ChatGPT: 17 of 149 answers; Georganics: 3 of 80. These pages are the agency’s work list.`})]}),_jsxs(`div`,{className:`pok-tile`,children:[_jsx(`div`,{className:`pok-tile__kicker`,children:`NAMED, NO PAGE OF YOURS`}),_jsx(Heading,{level:`3`,id:`from-memory`,children:`From memory`}),_jsx(`p`,{children:`The engine names you without reading or citing anything of yours. Toyota on ChatGPT: 126 of 149 answers. 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They are examples of the states, not benchmarks.`})]}),`\n`,_jsxs(`div`,{className:`pok-band pok-band--teal`,children:[_jsx(`div`,{className:`pok-label`,children:`04 // Where you see it`}),_jsx(Heading,{level:`2`,id:`in-the-report-and-in-ai-visibility-truth`,children:`In the report and in AI Visibility Truth`}),_jsxs(Table,{children:[_jsx(_components.thead,{children:_jsxs(_components.tr,{children:[_jsx(_components.th,{}),_jsx(_components.th,{children:`Brand Perception Truth`}),_jsx(_components.th,{children:`AI Visibility Truth`})]})}),_jsxs(_components.tbody,{children:[_jsxs(_components.tr,{children:[_jsx(_components.td,{children:`Mentions`}),_jsx(_components.td,{children:`every answer, every brand named, yours highlighted`}),_jsx(_components.td,{children:`visibility and share of voice per engine, per question, over time`})]}),_jsxs(_components.tr,{children:[_jsx(_components.td,{children:`Cited`}),_jsx(_components.td,{children:`every cited page per answer; pages cited from your site; the sites AI gets its facts from`}),_jsx(_components.td,{children:`cited pages and sites over time, by category and page type; competitors’ cited pages`})]}),_jsxs(_components.tr,{children:[_jsx(_components.td,{children:`Found but not cited`}),_jsx(_components.td,{children:`per answer, brands`}),_jsx(_components.td,{children:`Not yet available`})]}),_jsxs(_components.tr,{children:[_jsx(_components.td,{children:`The four states`}),_jsx(_components.td,{children:`the “answers where AI read about you” count`}),_jsx(_components.td,{children:`Not yet available`})]})]})]})]})]})}function MDXContent(props={}){const{wrapper:MDXLayout}={..._provideComponents(),...props.components};return MDXLayout?_jsx(MDXLayout,{...props,children:_jsx(_createMdxContent,{...props})}):_createMdxContent(props)}return{default:MDXContent};function _missingMdxReference(id,component){throw new Error(`Expected `+(component?`component`:`object`)+\" `\"+id+\"` to be defined: you likely forgot to import, pass, or provide it.\")}","frontmatter":{},"scope":{"config":{},"pageMetadata":{"title":"Mentions, Cited, Found but Not Cited","sidebarTitle":"Mentions · Cited · Found","description":"The three lists PokPok keeps for every AI answer: the brands it names, the pages it cites, and the pages it read but left out, with a real worked example and what each list tells an agency.","href":"/geo/mentions-cited-found"}}},"mdxSourceWithNoJs":null},"mdxExtracts":{"tableOfContents":[{"title":"Georganics, ChatGPT, October 2026","slug":"georganics%2C-chatgpt%2C-october-2026","depth":2,"children":[]},{"title":"How each list is counted","slug":"how-each-list-is-counted","depth":2,"children":[]},{"title":"Four states, per answer","slug":"four-states%2C-per-answer","depth":2,"children":[{"title":"From evidence","slug":"from-evidence","depth":3,"children":[]},{"title":"Read, then dropped","slug":"read%2C-then-dropped","depth":3,"children":[]},{"title":"From memory","slug":"from-memory","depth":3,"children":[]},{"title":"Used, not credited","slug":"used%2C-not-credited","depth":3,"children":[]}]},{"title":"In the report and in AI Visibility Truth","slug":"in-the-report-and-in-ai-visibility-truth","depth":2,"children":[]}],"codeExamples":{}},"jsLinks":[],"subdomain":"pokpokai","siteName":"PokPok","title":"Mentions, Cited, Found but Not Cited - 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