# PokPok - [What Is Pokpok? Brand Perception Analysis Explained](https://docs.pokpok.ai/introduction.md): Pokpok diagnoses the gap between how humans and AI models perceive your brand — then shows you exactly which signals to fix and in what order. - [How Pokpok Analyses Brand Perception in Three Stages](https://docs.pokpok.ai/how-it-works.md): Pokpok uses a three-stage methodology — Analyse, Diagnose, and Treat — to surface your brand perception gaps and deliver a prioritised fix list. - [Run Your First Free Brand Perception Scan in Minutes](https://docs.pokpok.ai/quickstart.md): Run a free X-RAY brand perception scan in under two minutes — no account needed. See how your brand lands with human shoppers and AI models instantly. - [Human vs AI Brand Perception: The Pokpok Dual Lens](https://docs.pokpok.ai/concepts/hi-vs-ai.md): Pokpok scores every brand through two lenses — Human Perception and AI Perception — revealing the gap where visibility and revenue are lost. - [The 17 Brand Markers Pokpok Uses in Every Analysis](https://docs.pokpok.ai/concepts/brand-markers.md): Paid Pokpok reports evaluate your brand across 17 markers — from Purpose to Social Benefits — mapping consistency, gaps, and category saturation. - [How Your Pokpok Brand Perception Score Is Calculated](https://docs.pokpok.ai/concepts/scoring.md): Your Pokpok Brand Perception Score summarises 17-marker alignment into a single number — here's exactly how it's calculated and what it means. - [Analyse Your Category: Brand Intelligence Subscriptions](https://docs.pokpok.ai/analyse/overview.md): Monthly intelligence on your category — who leads, what they claim, where the crowds are, and where the white space is waiting for you. - [POKPOK Index: Weekly Amazon Category Intelligence](https://docs.pokpok.ai/analyse/pokpok-index.md): Free weekly ranking of the top 100 Amazon movers by trajectory math — the 15 SKUs reshaping their category shelf right now. No account needed. - [Category Perception Truth: Monthly Positioning Intelligence](https://docs.pokpok.ai/analyse/category-perception.md): Monthly scan of 15 category leaders across 17 brand strategy markers — see where your category is saturated and where the white space sits. - [Category Experience Truth: Review Intelligence Subscription](https://docs.pokpok.ai/analyse/customer-experience.md): 1,700+ leader reviews analysed monthly across 7 health zones and 17 pain points — position around what customers actually want and aren't getting. - [Diagnose Your Brand: Brand Perception Gap Reports](https://docs.pokpok.ai/diagnose/overview.md): One-off deep-dive reports that name the exact gaps between what your brand intends and what humans and AI engines actually perceive about it. - [POKPOK X-RAY: Free Instant Brand Perception Scanner](https://docs.pokpok.ai/diagnose/xray.md): Enter any URL and get 6 brand perception metrics across the Human and AI lenses in about 60 seconds — free, no account required to start. - [Brand Perception Truth: Full Single-URL Brand Analysis](https://docs.pokpok.ai/diagnose/brand-perception.md): A deep analysis of one URL across 17 brand markers through the Human and AI lenses — with 5 Uncomfortable Truths and your full blind-spot delta. - [Brand Alignment Truth: Website vs Amazon PDP Gaps](https://docs.pokpok.ai/diagnose/brand-alignment.md): Compare what your website promises against what your Amazon PDP delivers — marker by marker — and surface every channel contradiction with receipts. - [Customer Experience Truth: Your Review Intelligence Report](https://docs.pokpok.ai/diagnose/customer-experience.md): Analyse 500 of your Amazon reviews across 7 health zones and 17 pain points — and get a precise map of what you deliver and what you don't. - [Treat: AI-Powered Content Rebuilds from Your Diagnosis](https://docs.pokpok.ai/treat/overview.md): Pokpok Treat uses your Diagnose report as a brief — every piece of rebuilt content traces to a named pathology found in your brand analysis. - [Pokpok Plans and Pricing: Reports and Subscriptions](https://docs.pokpok.ai/account/plans-and-pricing.md): Pokpok offers a free scanner, €150 one-off diagnostic reports, and €50/month category intelligence subscriptions — no contracts, no lock-in. - [Pokpok X-RAY Credits: Free Scans and How to Earn More](https://docs.pokpok.ai/account/credits.md): X-RAY uses a credit system. Start with 3 free anonymous scans and earn up to 7 total — no payment or account needed to get started. - [View and Manage Your Pokpok Reports and Subscriptions](https://docs.pokpok.ai/account/managing-reports.md): Track report status, access completed brand analyses, and manage subscriptions from your Pokpok dashboard — reports are always available at pokpok.ai. - [Pokpok MCP: Query Brand Perception Data Inside Claude](https://docs.pokpok.ai/integrations/mcp-overview.md): The Pokpok MCP integration lets you ask Claude natural-language questions about brand perception data — scores, categories, and market positioning. - [Pokpok MCP Setup: Connect to Claude in Two Minutes](https://docs.pokpok.ai/integrations/mcp-setup.md): Add the Pokpok MCP connector to claude.ai or Claude Desktop in two minutes — no API key or authentication required during the pilot. - [Asking Claude About Brand Perception Data via Pokpok MCP](https://docs.pokpok.ai/integrations/mcp-queries.md): Ask Claude natural-language questions about brand perception scores, category saturation, and market positioning — Pokpok MCP handles the data retrieval. - [Pokpok FAQ: Common Questions About Scans and Reports](https://docs.pokpok.ai/support/faq.md): Answers to the most common questions about Pokpok — how X-RAY scans work, what paid reports include, how billing works, and your privacy rights. - [Pokpok Privacy Policy: Data Practices and Your GDPR Rights](https://docs.pokpok.ai/support/privacy.md): How Pokpok collects, uses, and protects your personal data — your GDPR rights, third-party processors, and how to contact us about your data. 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