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X-RAY scans use a credit system. You start with 3 free credits and can earn up to 7 total — no payment required. Credits let you run instant brand perception scans on any product page URL without committing to a paid report.

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Credit Allocation

Credits are tied to your account. If you haven’t signed in, Pokpok uses a browser fingerprint to track your anonymous credits. Once you sign in with Google, your credits migrate to your account and persist across devices.

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URL Caching

If you scan a URL you have previously scanned, the result loads instantly from cache and your credit is not consumed. The cache applies per exact URL — if the URL changes by even one character (for example, a trailing slash or a UTM parameter), it counts as a new scan. Use your browser’s address bar URL exactly as it appears on the product page.

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Running Out of Credits

When you hit zero credits, all scan dots go empty and new scans are blocked. You have two options:
  • Share your results on LinkedIn — if you haven’t done this yet, sharing unlocks +3 credits immediately. This is a one-time bonus.
  • Upgrade to a paid Diagnose report — a €150 one-off report gives you a full brand perception analysis without using the credit system at all.

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Credits vs Paid Reports

Credits are only for X-RAY instant scans. Paid Diagnose reports (€150 each) are separate one-time purchases and do not interact with the credit system. You can buy a Diagnose report even if you have credits remaining, and spending credits does not affect your ability to purchase reports.
Scan a competitor’s page with one of your free credits before scanning your own brand. It calibrates your expectations for what scores typically look like in your category — and may surface white space you can exploit.