> ## Documentation Index
> Fetch the complete documentation index at: https://docs.pokpok.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Pokpok: Brand Perception Intelligence for Digital Commerce

> Pokpok is the brand perception intelligence platform for DTC brands. Discover how real shoppers and generative AI engines see you — then fix the gap.

Pokpok is the brand perception intelligence platform built for digital commerce. It measures the gap between how real shoppers experience your brand and how generative AI engines like ChatGPT, Gemini, and Perplexity understand it — then gives you a prioritised fix list to close that gap fast.

<CardGroup cols={2}>
  <Card title="What Is Pokpok?" icon="lightbulb" href="/introduction">
    Understand the two perception lenses, the three product families, and who Pokpok is built for.
  </Card>

  <Card title="Quickstart" icon="rocket" href="/quickstart">
    Run your first free brand perception scan in under two minutes — no account required.
  </Card>

  <Card title="X-RAY Scanner" icon="scanner" href="/diagnose/xray">
    Instantly scan any URL and see your Human and AI perception scores side by side.
  </Card>

  <Card title="Analyse Plans" icon="chart-line" href="/analyse/overview">
    Subscribe to monthly category-wide intelligence across 15 brand leaders and 17 strategy markers.
  </Card>
</CardGroup>

## Get started in three steps

<Steps>
  <Step title="Run your free X-RAY scan">
    Visit [pokpok.ai](https://pokpok.ai) and paste any brand URL into the X-RAY scanner. You'll get your Human Perception (HI) score instantly — no sign-in needed.
  </Step>

  <Step title="Review your perception gaps">
    See exactly where your brand's human and AI scores diverge. A wide gap means AI models are forming a very different impression of your brand than real shoppers are — that's the blind spot Pokpok makes visible.
  </Step>

  <Step title="Upgrade to a full report">
    When you're ready to go deeper, order a Diagnose report for €150. You'll receive five Uncomfortable Truths about your brand, a full comparison against your category, and a prioritised fix list — delivered in \~72 hours.
  </Step>
</Steps>

<Tip>
  The X-RAY scanner is completely free. You get 3 anonymous scans, plus 1 more when you sign in with Google, plus 3 more when you share your result — **7 free scans in total**. No credit card required.
</Tip>


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